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Coronavirus (7,391 hits)
A Glimmer of Hope Amidst a Hemorrhage
By Crocker Liu - Robert A. Beck Professor of Hospitality Financial Management and Adam D. Nowak - Assistant Professor at West Virginia University and Robert M. White - Founder and President of Real Capital Analytics Inc

Prices of hotels along the east coast continue to drop, although the rate of decline has moderated. Hotels on the west coast enjoyed positive price momentum, both on a quarter-over-quarter or year-over-year basis.

Preferred Hotels & Resorts Enhances I Prefer Hotel Rewards Benefits Through Introduction of Limited-Time Biddable Travel Experiences

Preferred Hotels & Resorts, the world's largest independent hotel brand, has unveiled a new benefit for valued members of its I Prefer Hotel Rewards program with the introduction of I Prefer Auction s - a limited-time bidding initiative that provides an exciting, fresh way to use points earned during past travels to purchase future one-of-a-kind hotel experiences.

Industry Leaders Predict Hospitality Recovery Is Likely to Start During the Second Half of 2021

HVS and The Lodging Conference hosted a webinar on January 14, 2021, that provided insights on what lies ahead for the hospitality industry in 2021.

Hotel Sales Teams: 2020 is Behind Us but Not the Pandemic. Now What?
By JoAnn M. Mulnix-Morris - Senior Vice President Sales & Marketing, Newport, RI

In Spring 2020, many hotels were forced to furlough most on-property Sales Managers because so much demand for hotels disappeared with the pandemic, requiring any remaining team members to be responsible for market segments which previously were not their responsibility.

New CMO Council Report: Global Marketing Leaders Looking for Growth and Recovery in 2021

There's some good news and optimism from global marketing leaders looking for growth recovery in 2021.

Gartner Survey Shows 73% of CMOs Will Fall Back on Low Risk, Low Return Strategies for 2021

Seventy-three percent of chief marketing officers (CMOs) report they will rely on existing customers to fuel growth in 2021, rather than looking to develop new markets, according to Gartner, Inc.

Vaccine Tourism Replaces Vacation Travel

Americans are hitting the road again. But they're not traveling to Chicago on business or to Las Vegas and Disney World for vacations.

AH&LA Report: US Hotel And Travel Outlook In 2021

The American Hotel & Lodging Association (AHLA) today released "AHLA's State of the Hotel Industry 2021" outlining the forecasted state of the hotel industry in 2021 and into the immediate future.

3 Unique Selling Propositions for Hotel & Travel Marketing After COVID

Some businesses have actually thrived and grown during the pandemic. That is obviously not the norm.

UNWTO Global Tourism Crisis Committee Meets Again to Explore Safe Travel in Age of Vaccines

The Global Tourism Crisis Committee has met for the first time in 2021. Organized by the World Tourism Organization (UNWTO), the cross-sector body met in Madrid during the 113th session of the UNWTO Executive Council to advance solid plans to restart tourism.