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Turning Likes into Love: How To Tap into Guest Preferences to Create Exceptional Experiences

From shopping to searching, we live in an era of personalization. We expect Amazon to know which socks we like and Yelp to know what we want for lunch. Why should guests expect hotel restaurants

Customer Segmentation: Why It's So Important

Customer segmentation is a fundamental part of maintaining relationships, no matter what industry you’re in. Below, you'll learn what customer segmentation is, how to do it for your company

SevenRooms Marketing Events

Where in the world is the SevenRooms team? Check out our list of events below, and be sure to come by our booth to say hello if you're in town

What Guest Sentiment Is And How to Measure It

Guest sentiment is shared in a lot of universal ways, showing how we feel about an experience: Thumbs up or thumbs down. Five stars or a 1-star rating. But for the restaurant operator who has

Restaurant Menus: The Secret to More Customers

Stop losing customers because you haven’t updated your restaurant menu online. Search engines, review sites and voice assistants have changed how people search for a restaurant. It used

Three Ways to Create a Local Marketing Strategy for your Hotel Restaurant

Hotels continue to invest in their F&B programs to help differentiate their brands and appeal to travelers seeking authentic cultural experiences. However, your F&B outlets don’t exist just for your

What Is Eatertainment? Hear It From The Experts

Here’s the definition of eatertainment: a guest experience that involves food and/or beverage dining before, after, or during other activities

How to Create a Social Media Marketing Plan for Your Restaurant

When working to promote your restaurant, social media marketing should be at the top of the list. In fact, a robust social media marketing strategy can be the difference between a line out the door

13 Valentine's Day Marketing Ideas to Woo and Win Guests

Consumers in the U.S. alone spend $3.7 billion dollars on dining out on Valentine’s Day

Mobile Payments: The Top Restaurant Tech Trend for 2019

From Artificial Intelligence to Big Data, there are endless tech buzzwords being used to describe the latest restaurant tech. While those are certainly noteworthy emerging technologies and trends, we