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Vizergy serves the world’s hospitality industry with conversion optimized website design and fiercely competitive tools to maximize revenue. Our formula for success includes cutting-edge technologies, proven digital marketing programs and the best professionals in the industry.

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Your Hotel's Metasearch Strategy

Metasearch has gone from a niche tactic to a fundamental component of hotel advertising in only a few years. More and more travelers are using metasearch sites to compare hotel room rates from various

Metasearch Explained: What Hoteliers Need to Know

The world of hospitality digital marketing is constantly evolving, making it critical for hoteliers to stay on top of updates to the world of search marketing.

Keeping Up With Compliance: GDPR & CCPA
By Sara Anderson - Corporate Marketing Manager @ Vizergy Digital Marketing

The GDPR aims to give individuals control over their personal data. Businesses that handle personal data are now required to inform consumers if they are capturing their information and have safeguards

New Vizergy Website Templates!

Vizergy's Design Team has just launched two new website templates, refreshes and options.

Reducing OTA Fees With PPC Campaigns

Using PPC Campaigns, a Vizergy client reduced their OTA fees and boosted direct ROI by 212%! Client Profile: Vizergy's client is a high-traffic hotel located in New York City, just a short shuttle ride

Making PPC Search Ads Work For Your Hotel

Pay-per-click (PPC) search ads are an effective way for hotels to outrank their competition in search engine results and drive quality traffic to their website. These non-organic search results appear

Attracting Over 500,000 Hotel Guests Using Display Ads

See how an oceanfront property attracted over half a million impressions for their hotel using display ads with the help of Vizergy. Client Profile: Vizergy's client is a 183 room oceanfront property located

Display Advertising for Hotels

Display advertising is a very effective way for hotels to build brand awareness. Unlike pay-per-click text ads, display ads rely more on graphic elements to tell a hotel's story. Using pictures, logos,

Hotel PPC Search & Display Advertising Explained

Pay-per-click search and display advertising are both effective ways for hoteliers to market their properties to online travelers. Both highly targeted strategies, these types of digital marketing campaigns

VMS Enhancement: Reputation Reviews Feature

The Vizergy Marketing System's (VMS) Reputation Reviews feature has been updated with several new enhancements to help clients monitor online guest reviews. These include the addition of Booking.com and