AAHOA×Blockchain Technology×CRM & Loyalty×
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Founded in 1989, AAHOA is the largest hotel owners association in the world, with over 14,000 small business owner-members. AAHOA members own more th.


Finding uses for blockchain technology in the hotel industry

In the digital economy, hoteliers have started to embrace new technology to enhance the guest experience and streamline operations. Guests book rooms, order room service, make a reservation at the spa,

Encouraging repeat bookings through loyalty programs and data science

Once upon a time, hotel loyalty programs were all about rewarding regular guests with points and that was about it. Then loyalty programs such as Hilton Honors, Marriott Rewards and Wyndham Rewards, among