David Turnbull×
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David is an established hospitality, travel and technology leader, supporting a variety of media and technology companies in a partner, advisory & board capacity following his exit from SnapShot in Summer 2018.


Looking back to some examples from his pre-digital career, David Turnbull notes that the successful hotel brands of today are those that have gone back to grass roots – ones that differentiate themselves by delivering customer-focused campaigns and branded experiences that give their target audience a compelling reason to become and then remain, brand advocates.

If I'd had more time, I would have been a Data Scientist

Nearly 20% of business time is spent searching for information.[i] That's one full day per week. I know the impact of this lost time all too well. During my many years spent running an outsourced revenue

No More Excuses - It's Time For A Change

Until recently, the investment and management of technology in hotels was viewed in the same category as plumbing or air-conditioning - a fixed purchase and set-up that requires only basic maintenance

Why Hotel & Travel Tech Needs More Entre- & Intra-preneurs

Travel is big business. In fact, it is one of the biggest businesses around. In the US alone, travel accounts for over 10% of the country's GDP (World Travel & Tourism Council). But it is a hard business

David Turnbull is a founder of SnapShot GmbH, a start-up in the field of demand management for hotels.